Planning and Management of Meetings, Expositions, Events and Conventions 1e PGE
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- ÜRÜNÜN BULUNDUĞU ŞUBELERİMİZ
- Boğaziçi Üniversitesi
MOTOR KURYE İLE TESLİM
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Yayıncı Pearson Education ( 12 / 2014 ) ISBN 9781292071749 | 14,86x21,41x1,85 cm. | İngilizce | 240 Sayfa | Türler İşletme-Pazarlama
Planning and Management of Meetings, Events, Expositions and Conventions, 1e is the first text of its kind to focus on planning (in addition to event management), and incorporates the Meeting and Business Events Competency Standards (MBECS). It is the most up-to-date book on planning and management in the meetings, expositions, events, and conventions (MEEC) industry and covers a wide range of topics dealing with these two crucial functions. The text follows a practical, hands-on approach and is an excellent resource for college courses, employee training, and professional reference. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field.