Business Research for Decision Making 6e  - Davis, Duane L.

Business Research for Decision Making 6e

Duane L. Davis

Yayınevi: Cengage : Brooks / Cole

Yayın tarihi: 08/2004

ISBN: 9780534404826

İngilizce | 608 Sayfa | Büyük boy  |  233 mm x 187 mm

Tür: İşletme-Pazarlama

  • Temin Süresi 30 - 42 iş günü


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Ace the class and get prepared for the business world with BUSINESS RESEARCH FOR DECISION MAKING and its accompanying CD and online university library. With this easy-to-understand textbook, you'll see how new technology is changing the decision making process in today's world. From coverage of ethical issues in conducting research to how to analyze advancements and effects of data warehousing, data mining, and modeling, you'll find topics that'll prepare you for challenges you'll face on the job. And when you're ready to do your own research, you can save time, save money--and eliminate the trek to the library with the included access to InfoTrac College Edition, an online university library of more than 5,000 academic and popular magazines, newspapers, and journals.

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