Global Logistics Management 2e : A Competitive Advantage for the 21st Century - Gourdin, Kent N.

Global Logistics Management 2e : A Competitive Advantage for the 21st Century

Kent N. Gourdin

Yayınevi: John Wiley High Education

Yayın tarihi: 12/2005

ISBN: 9781405127134

İngilizce | 318 Sayfa | 245 x 172 mm

Tür: İşletme-Pazarlama

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This second edition of "Global Logistics Management" has been thoroughly revised and updated, and new examples have been added reflecting recent developments in the field. This new edition: helps readers to understand and appreciate the power of managing logistics for profit and competitive advantage; educates readers about the nature of individual logistics activities and how they can be woven together; contains a global focus throughout, with examples drawn from various parts of the world; has been thoroughly revised and updated throughout to keep it current; now includes new examples reflecting recent developments and current preoccupations, including security and global instability.

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