Globality : Competing With Everyone from Everywhere for Everything  - Sirkin, Hal

Globality : Competing With Everyone from Everywhere for Everything

Hal Sirkin

Yayınevi: Business Plus

Yayın tarihi: 05/2008

ISBN: 9780446507998

İngilizce | 304 Sayfa |

Tür: Küreselleşme

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Globalization is about Americans outsourcing product development and services to other countries. GLOBALITY is the next step, where rapidly developing economies from around the world are now competing with us head to head. The authors present a strong case that the economic climate in which we have lived is going to change in unprecedented ways.Over the past five years, Hal Sirkin, Jim Hemerling and Arindam Bhattacharya of the Boston Consulting Group have completed an exhaustive study of more than 3,000 companies operating in new emerging market economies. Sirkin, Hemerling and Bhattacharya believe that these companies that seem obscure today will be the GMs, Monsantos, Apples, Proctor and Gambles and Toyotas of the future. GLOBALITY will describe how these new companies have come to power, and how, in the West, we will have to step up our game if we are to compete with these new, lean, powerful businesses.

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