International Business Law and Its Environment 7e   - Schaffer, Richard

International Business Law and Its Environment 7e

Richard Schaffer

Yayınevi: Cengage Learning

ISBN: 9780324649659

Yazar : Filiberto Agusti Beverley Earle

İngilizce | 768 Sayfa |

Tür: İşletme-Pazarlama

  • Temin Süresi 30 - 65 iş günü

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The proven approach of "International Business Law And Its Environment" is patterned after the basic market-entry strategies of most firms as they expand into international markets: trade in goods and services, the protection and licensing of intellectual property, and foreign direct investment. Through the study of law, Schaffer and Agusti give you a solid understanding of each of these market-entry strategies as they fit into the overall strategy of a particular firm. Helpful features, such as case examples and end-of-chapter problems, help ensure your success in the course. This edition includes coverage of the latest developments in political, economic, and legal changes around the world.

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