Semiotics : Basics - Chandler, Daniel

Semiotics : Basics

Daniel Chandler

Yayınevi: Routledge

Yayın tarihi: 05/2006

ISBN: 9780415363754

İngilizce | 307 Sayfa | 131 mm x 199 mm

Tür: Dil / Dilbilim

This up-dated second edition provides a clear and concise introduction to the key concepts of semiotics in accessible and jargon-free language. With a revised introduction and glossary, extended index and suggestions for further reading, this new edition provides an increased number of examples including computer and mobile phone technology, television commercials and the web. Demystifying what is a complex, highly interdisciplinary field, key questions covered include: What is a sign? Which codes do we take for granted? How can semiotics be used in textual analysis? And, what is a text? A highly useful, must-have resource, "Semiotics: The Basics" is the ideal introductory text for those studying this growing area.

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