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Sense of Urgency - Kotter, John P.

Sense of Urgency

John P. Kotter

Yayınevi: Harvard Business School

Yayın tarihi: 08/2008

ISBN: 9781422179710

Ciltli | İngilizce | 196 Sayfa |

Tür: İş Yönetimi

  • 184,09 TL

Kotter (leadership, Harvard Business School) has written this guide to fomenting change in corporate environments, stating that resistance to new initiatives is often the result of a lack of urgency. The author gives managers and executives tips on how to increase the sense of urgency to achieve goals through four distinct tactics: bringing the outside in, behaving with urgency every day, finding opportunity in crises and dealing with skeptics. Fighting complacency and a false sense of urgency in a corporate environment is also discussed

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