Supply Chain Management 7e GE : Strategy, Planning, and Operation - Chopra, Sunil

Supply Chain Management 7e GE : Strategy, Planning, and Operation

Sunil Chopra

Yayınevi: Pearson Education

Yayın tarihi: 04/2019

ISBN: 9781292257891

İngilizce | 528 Sayfa | Büyük boy  |  20,40 x 25,20 x 2,20 cm.

Tür: İşletme-Pazarlama

  • 235,00 TL

For MBA, engineering master, or senior-level undergraduate courses in supply chain management.


A strategic framework for understanding supply chain management

Supply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pricing. The 7th Edition, Global Edition, weaves in compelling case study examples to illustrate how good supply chain management offers a competitive advantage and how poor supply chain management can damage an organization’s performance. With this text, students gain a deeper understanding of supply chains and a firm grasp on the practical managerial levers that can improve supply chain performance.

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