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Understanding Corporate Strategy 1e - Thompson, John

Understanding Corporate Strategy 1e

John Thompson

Yayınevi: Thomson

Yayın tarihi: 12/2001

ISBN: 9781861527554

İngilizce | 640 Sayfa | Büyük boy  | 

Tür: İşletme-Pazarlama

  • 115,00 TL

This concise, analytical text is ideal for a one-semester analytical strategy course on a modular degree or diploma program. Using practical examples, the author considers how organizations determine desired strategic outcomes; understand the circumstances and events affecting these outcomes and the means of attaining them; decide upon the actions they intend to take and implement the desired strategies.

Motor Kurye ile Teslim

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