Management of Strategy 8e ISE : Concepts and Cases - IRELAND, DUANE R.

Management of Strategy 8e ISE : Concepts and Cases

DUANE R. IRELAND

Yayınevi: Cengage : South Western

Yayın tarihi: 03/2008

ISBN: 9780324581270

Yazar : Michael A. Hitt Robert E. Hoskisson

İngilizce | 872 Sayfa | Büyük boy  |  246 mm x 189 mm

Tür: İşletme-Pazarlama

THE MANAGEMENT OF STRATEGY: CONCEPTS AND CASES, 8e, International Edition, is a comprehensive Strategic Management text that combines impeccable scholarship; cutting-edge research; a sophisticated and practical global focus; and the most thorough, up-to-date, and relevant business examples and cases available. Now, this seminal business text is enhanced by the addition of powerful new media and technology resources, including an updated video program, CengageNOW™ online teaching tools, and the Business and Company Resource Center (BCRC)--a complete electronic business library. The text includes current and relevant examples to provide context for key concepts, outstanding figures and models to illustrate key points, and a case study section containing engaging and exemplary cases that cover a broad range of critical issues confronting mangers today.

Table of contents

Part I: STRATEGIC MANAGEMENT INPUTS
1. What is Strategic Management?
2. Exploring the External Environment: Competition and Opportunities >br> 3. Examining the Internal Organization: Activities, Resources, and Capabilities

Part II: STRATEGIC ACTIONS: STRATEGY FORMULATION
4. Building and Sustaining Competitive Advantage
5. Strategy at the Business Level
6. Corporate-Level Strategy
7. Acquisition and Restructuring Strategies
8. International Strategy Part III: STRATEGIC ACTIONS: STRATEGY IMPLEMENTATION

10. Corporate Governance
11. Organizational Structure and Controls
12. Strategic Leadership
13. Strategic Entrepreneurship

Part IV: CASES
14. 3M Cultivating Core Competencies
15. A-1 Lanes
16. AMD vs Intel
17. Boeing
18. Carrefour in Asia
19. Dell
20. Ford
21. GE Welch and Immelt
22. Home Depot
23. China's Home Improvement
24. Huawei
25. ING Direct
26. JetBlue
27. Lufthansa
28. Microsoft
29. Nestle
30. PenAgain
31. PSA Peugueot Citroen
32. Sun Microsystems
33. Teleflex Canada
34. Tyco International
35. Vodafone
36. Wal-Mart Stores
37. WD-40

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