Menswear : Business to Style - Londrigan, Michael

Menswear : Business to Style

Michael Londrigan

Yayınevi: Fairchild Books

Yayın tarihi: 11/2008

ISBN: 9781563675591

İngilizce | 416 Sayfa | 18,29x23,37x2,29 cm.

Tür: Moda

  • Temin Süresi 28 - 42 iş günü

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Menswear: Business to Style explores the historical beginnings of menswear, setting the stage for today’s diverse and exciting industry and preparing students to assume a role in the business as it continues to evolve. Drawing on his experiences in menswear, the author discusses design and manufacturing in four main areas: tailored clothing, furnishings, formal wear, and sportswear. The text also covers the principles, procedures, and techniques merchandisers employ to attract their target customers, giving the reader an appreciation of menswear from both a fashion and economic standpoint.

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