Satellite Marketing : Using Social Media to Create Engagement   - Popovic, Kevin

Satellite Marketing : Using Social Media to Create Engagement

Kevin Popovic

Yayınevi: Productivity Pr Inc

Yayın tarihi: 02/2016

ISBN: 9781482256147

İngilizce | 222 Sayfa | Büyük boy  |  18,01x25,7x0 cm.

Tür: İş Dünyası

  • Temin Süresi 28 - 42 iş günü

  • ÜYE GİRİŞİ YAPIN

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Satellite Marketing provides a complete understanding of social media and a proven process to create an actionable strategic plan that is based on goals. Readers will learn why successful marketing has evolved from product-centric to customer-centric, as well as lessons learned from established communications channels that aptly apply to social media. The book details a step-by-step process to help readers identify measurable goals, better understand the audience, create a strategy, select social media, build engagement, develop a communications plan, and measure performance.

This book is written by Kevin Popovic, the Founder of Ideahaus®. Mr. Popovic is a speaker, educator, and was recently named a Top 20 Digital Marketing Strategist for 2015 by the Online Marketing Institute.

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